Leadership Foundations: Creating and Communicating a Company Leadership Model

A leading mobile network operator with 300 million subscribers used Peopletree Group to define and communicate its leadership model across 17 markets in 4 languages.

Industry: Telecommunications Geography: 17 markets, 4 languages Company size: 300 million+ subscribers

Overview

A leading mobile network operator with over 300 million subscribers needed to define and communicate its leadership model across 17 markets in 4 languages. Employees were not clear on what leadership behaviours were valued by the business, or how they compared against the attributes identified for success. There was no common language for describing and discussing strengths.

Challenge

Employees were not sure what leadership behaviours were valued by the business, or how they compared against the attributes the company had identified for success. There was no common language everyone could use to describe and discuss strengths.

Solution

Peopletree Group designed a custom online solution that produced two focused outputs. The first was a three-part report that enabled better development conversations between line managers and employees - identifying opportunities to boost performance and providing insights into future potential roles. The second report was structured around the company's leadership model and desired leadership behaviours, allowing employees to assess themselves against leadership skills, find out what they could do to develop them, and access expert online coaching advice. This solution was built around a value-chain mindset and helped integrate performance with talent reviews and leadership development. The information was used by recruitment teams to make smarter decisions about internal mobility and deployment.

Results

The custom solution enabled employees to focus on developing the skills and competencies most relevant to their roles, helping them to perform better. Managers were able to have more targeted discussions with their employees and provide more effective feedback. Employees took ownership of their development and accessed resources tailored to their specific needs, increasing engagement and motivation. The company was able to make smarter decisions about internal mobility and deployment, retaining top talent and optimising workforce performance.